Investigating the antecedents and outcome of commitment in a business-to-consumer service environment

Mornay Roberts-Lombard; Fulufhelo H. Nemadzhilili; Gabriella S.M.Q. Coelho; Onnalena S. Mangope

Crossref Citations

1. Revisiting the delight–loyalty link in a retail banking context – an emerging market perspective
Mornay Roberts-Lombard, Charles Makanyeza, Olumide Jaiyeoba, Tendai Douglas Svotwa
African Journal of Economic and Management Studies vol: 15 issue: 3 first page: 483 year: 2024
doi: 10.1108/AJEMS-06-2023-0211

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