Customer retention: A theoretical perspective of service failure and service recovery in the hotel industry

D. J. Petzer; T. F.J. Steyn

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1. Establishing and Maintaining Customer Relationships in Commercial Health and Fitness Centers in South Africa
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International Journal of Trade, Economics and Finance first page: 14 year: 2012
doi: 10.7763/IJTEF.2012.V3.165

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Acta Commercii | ISSN: 2413-1903 (PRINT) | ISSN: 1684-1999 (ONLINE)