Mason, R. B., Department of Marketing, Durban University of Technology, South Africa
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Vol 7, No 1 (2007) - Original Research
A marketing mix model for a complex and turbulent environment
Abstract PDF
Author Details
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All articles published in this journal are licensed under the Creative Commons Attribution 4.0 International (CC BY 4.0) license, unless otherwise stated.
Website design & content: ©2024 AOSIS (Pty) Ltd. All rights reserved. No unauthorised duplication allowed.
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