Grocery loyalty cards: Do they work? A customer-centred investigation

Marius Wait

Crossref Citations

1. Retailers view on customer loyalty – a social resource theory perspective
Stavroula Wallström, Sara Hjelm Lidholm, Malin Sundström
The International Review of Retail, Distribution and Consumer Research vol: 34 issue: 4 first page: 399 year: 2024
doi: 10.1080/09593969.2023.2287998

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Acta Commercii | ISSN: 2413-1903 (PRINT) | ISSN: 1684-1999 (ONLINE)