Crossref Citations

1. INFLUENCE OF SENSORY STIMULI ON BRAND EXPERIENCE, BRAND EQUITY AND PURCHASE INTENTION
António C. MOREIRA, Nuno FORTES, Ramiro SANTIAGO
Journal of Business Economics and Management  vol: 18  issue: 1  first page: 68  year: 2017  
doi: 10.3846/16111699.2016.1252793