Acta Commercii

1. The Moderating Effect of Environmental Turbulence on the Relationship Between Customer Relationship Management and Business Performance
Samuel Gyedu, Tang Heng, Michael Verner Menyah, Junior Oti-Frimpong
International Journal of Scientific Research in Science and Technology  first page: 87  year: 2021  
doi: 10.32628/IJSRSET218218

2. The Impact of Customer Relationship Management on Business Performance : The Mediating Effect of Innovation Capability
Junior Oti-Frimpong, Samuel Gyedu, Francis Ntori
International Journal of Scientific Research in Computer Science, Engineering and Information Technology  first page: 183  year: 2022  
doi: 10.32628/CSEIT228231

3. Do strong innovation capability and environmental turbulence influence the nexus between CRM and business performance?
Sikandar Ali Qalati, MengMeng Jiang, Samuel Gyedu, Emmanuel Kwaku Manu
Business Strategy and the Environment  vol: 33  issue: 8  first page: 7887  year: 2024  
doi: 10.1002/bse.3896

4. Categorizing South African SMEs according to customer relationship building practices
L.E. Fourie
Corporate Ownership and Control  vol: 13  issue: 1  first page: 832  year: 2015  
doi: 10.22495/cocv13i1c8p3

5. Marketing Performance Sustainability in the Jordanian Hospitality Industry: The Roles of Customer Relationship Management and Service Quality
Jassim Ahmad Al-Gasawneh, Khalid N. AlZubi, Marhana Mohamed Anuar, Siti Falindah Padlee, Adnan ul-Haque, Jumadil Saputra
Sustainability  vol: 14  issue: 2  first page: 803  year: 2022  
doi: 10.3390/su14020803

6. Customer relationship management practices and organisational performance of commercial banks in Ghana: a mediation analysis
Eric Gonu, Johnson Okeniyi, Gloria Kakrabah-Quarshie Agyapong
Journal of Financial Services Marketing  vol: 29  issue: 2  first page: 607  year: 2024  
doi: 10.1057/s41264-023-00226-8

7. Customer Relationship Management and Communication in Sustainable Hotel Practice
Ľubica Šebová, Radka Marčeková, Klára Chovanová, Adrián Švec
Communication Today  vol: 17  issue: 1  first page: 106  year: 2026  
doi: 10.34135/communicationtoday.2026.Vol.17.No.1.7