The use of technology in customer relationship management (CRM)

M. Viljoen; J. A. Bennett; A. D. Berndt; C. R. Van Zyl

For full functionality, including active links, we recommend downloading the PDF. Certain interactive features may not operate within the embedded viewer.
Download this PDF file

Crossref Citations

1. Categorizing South African SMEs according to customer relationship building practices
L.E. Fourie
Corporate Ownership and Control vol: 13 issue: 1 first page: 832 year: 2015
doi: 10.22495/cocv13i1c8p3

2. An Overview of Customer Relationship Management
Prof. Megha P. Nanhe, Ms. Shubhangi Nanhe
International Journal of Advanced Research in Science, Communication and Technology first page: 32 year: 2024
doi: 10.48175/IJARSCT-17507

African Online Scientific Information Systems (Pty) Ltd t/a AOSIS
Reg No: 2002/002017/07
International Tel: +27 21 975 2602
5 Hafele Street, Durbanville, Cape Town, 7550, South Africa
publishing(AT)aosis.co.za replace (AT) with @

All articles published in this journal are licensed under the Creative Commons Attribution 4.0 International (CC BY 4.0) license, unless otherwise stated.
Website design & content: ©2026 AOSIS (Pty) Ltd. All rights reserved. No unauthorised duplication allowed.
By continuing to use this website, you agree to our Privacy Policy, Terms of Use and Security Policy.

________

Subscribe to our newsletter

Get specific, domain-collection newsletters detailing the latest CPD courses, scholarly research and call-for-papers in your field.

Acta Commercii | ISSN: 2413-1903 (PRINT) | ISSN: 1684-1999 (ONLINE)