The influence of electronic word-of-mouth adoption on brand love amongst Generation Z consumers

Semona Pillay

Crossref Citations

1. A comparative analysis of aspects influencing live theatre ticket purchases of teenagers and students in South Africa
Walter Wessels, Pierre-André Viviers, Karin Botha
South African Theatre Journal vol: 36 issue: 1 first page: 74 year: 2023
doi: 10.1080/10137548.2023.2245396

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